Who would be the audience for your media product?

The audience for our horror film would be late teenagers to young twenties, this is due to this being the general audience for horror movies. However, our secondary audience would be teenagers above the age of 15 due to the film being given a 15 certificate, also with the target audience being such a small range, this does not mean that other ages cannot watch the film and the actual viewing statistics of the audience may show that out target audience was not met and we should have given a different target audience.

Audience.

The target audience for our media product would be 15 to 21 year old males as they generally are the biggest audience for our sub-genre of horror film. it also has an all female cast which could draw in more teenage female viewers who would be our secondary audience for our film.

Advertisement campaign.

The poster i have created, will be displayed in many public places to get the film out and known by the public, places I will distribute the posters will be those such as; billboards, telephone boxes, and general TV advertisements. With the film being released in the summer, it would be a good idea to start releasing trailer footage about a month beforehand on TV and before a similar horror film is shown in the cinema as this would be the target audience for our film.

production Company Logo

When researching into company  logo's I noticed that the  logos are very simplistic and basic, so I followed the theme of black, white and grey to create a logo. Also the text is bold and very recognisable so that the logo can be easily identified.

Film poster inspiration

 This poster contains the same features, the hand, as the film poster we produced.

Film poster.

Film Poster and Production Company Logo

This is our film poster, we designed it after researching other posters for films of the same genre

We deigned our our logo after researching other film production company logos