Kyle Cooper.

He states that to make a good title sequence he delves deep within the meanings of the film, to create an effective and well thought out sequence. He also says that a good title sequence sets a expectation of the rest of the film, just like first impressions really do count. He likes to experiment with hand made features such as dropping ink into a cell, to see what happens and then include it within his title sequence, this is one of the many ways in which he creates very effective features. In all his title sequences he used close up's and extreme close ups, to show the audience aspects which would normally go unnoticed as they are so small.